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Because cigarette filters restrict airflow, the drag on a joint feels tighter, which can reduce the amount of smoke inhaled per puff

The original strap-line for the brand was Mild as May

Given the frequency of tobacco flavor descriptors in our sample, we decided it was best to feature these descriptors in our study to provide a better understanding of how tobacco flavored are described on these packs

As public health advocates look forward to the implementation of the new set of warnings, there is no doubt that the tobacco industry in its characteristic style may attempt to delay or weaken the policy, and in response to this likelihood, advocates are committed to keenly watching the relevant agencies and the tobacco industry to ensure that this important policy is not derailed